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The Family Connection: Nikita and Beth Empower Each Other as REALTORS®

SPONSORED CONTENT – As women in business, they have wonderful advice for aspiring female entrepreneurs.

Century 21® Masters REALTORS® Nikita Gylander and Beth Popadynetz are the mother-daughter duo that bring something extra special to the table. Not only are they experienced Realtors and long-term community residents, they both have a passion and talent for matching people with their ideal homes. This is achieved by educating and empowering their clients throughout the home purchase and sale process from offers to move-in day. You are in experienced, capable hands when you look to Nikita and Beth for your real estate needs.

Nikita is an award-winning REALTOR® that brings a wealth of experience having been licensed since 2011 and owning her own real estate office for nearly nine years. Prior to this, she spent seven years working for a condominium developer, honing her skills in the industry. Her passion lies in her exceptional ability to connect with people, maintain composure under pressure, and skillfully navigate the most challenging situations with diplomacy.

Beth's innate curiosity and genuine interest in others drive her to ask insightful questions and listen attentively, allowing her to form meaningful connections with everyone she encounters. With a lifelong background in customer service and years of experience working for a builder, she plays a crucial role in helping clients turn their dreams of homeownership into reality.

“Going into real estate happened almost by accident, actually,” shares Nikita. “Beth was recruited by a builder/developer while working as a sales manager at a furniture store. She had a really hard time finding an assistant and I begged her for months to hire me! Eventually, she did, and the rest is history.”

Working for a builder and watching a development go from a raw piece of land to homes for hundreds of people was so fascinating. We were heavily involved in floor plan design, interior selections, and more. She continues, “I was already obsessed with HGTV and viewing listings on at that point, so a career in real estate made so much sense.”

“At the core of us, though, is our desire to help and serve others. We are both naturally curious and love hearing people's stories and really connecting with them. That's truly the biggest reward in this business for us – that connection.”

Working together, they feel, enhances not only their own work but the experience for clients.

“Being a mother-daughter team is really special. We have different generational perspectives that come with unique knowledge and life experience. Being family and knowing each other so well, we can anticipate each other's needs, deeply trust each other, and really lean on each other's strengths. Not every mother/daughter has the relationship we do; we know how lucky we are to get to work together every day.”

As women in business, they have wonderful advice for aspiring female entrepreneurs.

“Network, network, network!”  Don't be afraid to ask questions, especially ones you may think are silly or stupid – they aren't. Find a mentor you really look up to. We have had so many great colleagues and mentors willing to share their experiences and advice. There are so many women, especially in this community, who are willing and love to help empower and uplift other women. It's incredible.”

Learn more about this powerful mother-daughter real estate duo online and on Facebook, Instagram, and YouTube.

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