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OPINION: The shift from “they” to “we”

In an era of unprecedented global challenges, it’s easy to point fingers and expect "they"—governments, corporations, institutions—to step in and solve the world’s problems.

In an era of unprecedented global challenges, it’s easy to point fingers and expect "they"—governments, corporations, institutions—to step in and solve the world’s problems. We scroll through newsfeeds filled with headlines that blame faceless entities for economic inequality, social injustices, and the erosion of trust in public systems. Yet, while accountability at the top is crucial, leaving it to "them" fosters a culture of passivity, where individuals absolve themselves of responsibility for the collective good.

What we need is a fundamental shift: from “they” to “we” and, crucially, to “me.” It’s about recognizing that systemic change starts with individual action, multiplied across a community until it becomes a movement. This isn’t just a philosophical argument; it’s a practical imperative.

The reliance on external saviours reflects a deeper discomfort: change is hard. (For a good test, move your watch to the opposite wrist for a day, and see how you handle change) It's far easier to demand reform from institutions than to interrogate how our own choices contribute to the status quo. Whether it’s how we consume media, engage in our local communities, or allocate our time, our daily behaviours compound to create the world we live in. Expecting "they" to clean up the mess while ignoring our own contributions is akin to expecting a janitor to clean a floor we’re still actively muddying.

Take the power of small, intentional acts. Suppose we see a public park overrun with litter. It’s tempting to lament municipal inefficiency or lack of civic responsibility. But what if we chose to pick up just one piece of trash? That singular act won’t transform the park overnight, but it sets an example and signals to others that responsibility is shared. Soon, one act can spark many, and the landscape changes—not because of "them," but because of "we."

The “we” mentality fosters collaboration, empathy, and mutual accountability. It urges us to join forces with others to tackle issues that feel insurmountable alone. Whether it’s starting a community initiative, volunteering at a local shelter, or organizing neighborhood discussions, we amplify our impact when we move beyond isolated individualism and work together.

But let’s not forget the importance of “me.” Personal accountability is the bedrock of meaningful change. Ask yourself: What small, consistent changes can I make to align my values with my actions? It could be as simple as supporting local businesses, mentoring someone in your community, or even rethinking how you spend your money and time. When individuals embrace their agency, their ripple effects inspire others to do the same.

The shift from “they” to “we” and “me” is not about diminishing the role of systemic reform—it’s about complementing it. We should continue to hold institutions accountable, advocate for policy changes, and demand ethical practices from corporations. But true transformation happens when individual action fuels collective momentum, turning the abstract concept of “they should do something” into the empowering realization that we already are.

Ultimately, the question isn’t “What will they do to fix this?” It’s, “What will I do? What will we do?” The answers to these questions hold the key to a more just, vibrant, and sustainable world—built not by spectators, but by active participants.

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