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Rose & Onyx: It’s About More Than Hair

When Lauren Wilde opened Rose & Onyx, she had a very clear vision in mind – to create an environment that is safe and welcoming to clients and supportive to a talented team of stylists, barbers and technicians.

It began with a desire to contribute to the highest standards in the hair industry and offer services and products that supported the personal needs, preferences and budgets of each person. To care for the client as much as she cared about hair. This means focusing on underserved needs such as hair type, hair loss, gender free pricing and education for clients. By fostering the relationship with each client, the team of masters and educators can deliver incredible results.

R&O is a beautiful salon in St. Albert that offers award winning service and top tier talent in hair styling, hair care and hair loss. It is is a traditional salon, a barber shop and a specialty location. The environment is a lot like a spacious vintage living room. It is a welcoming and safe space for clients and staff alike. Rose and Onyx Hair Company is the vision of Lauren Wilde (Curly Hair Educator) and Brent Bain (Hair Replacement Educator). 

Lauren is a veteran stylist and long-time educator. She is certified in a number of programs focussed on curly hair types and her passion has developed into a reputable service at Rose & Onyx. For those that have suffered a bad haircut because their hair type was not understood, Lauren and her team offer an option that provides ideal results based on informed decisions and good communication. This approach makes a real difference for those that know the experience of managing curly hair.  

Brent Bain, a hair replacement specialist, barber and Wilde’s business partner at Rose & Onyx, says of the salon’s founder, “Lauren has many years of experience and a focus on education within the industry. Her intention was to launch a company that would offer the best and most thoughtful care for people; not just to satisfy beauty expectations but to really merge that with the well-being of the clients. From that point things evolved quickly to involve our unique services. Education and services around hair replacement and curly hair in Alberta is very limited. We are changing that.” 

The hair replacement services offered by Brent, are an extension of the Rose & Onyx vision. Hair loss in something that effects both men and women and R&O provides real solutions for everyone. Bain is certified in hair replacement and is also the educator for Hairskeen, a premier brand of hair system. Along with a variety of solutions for preventing and treating hair loss, non-surgical hair replacement offers clients an incredibly discreet and natural option to having hair again, without the pain and cost of surgery.

There is no “one-size-fits-all” solution when it comes to treating hair loss. Bain says, “We look at the needs of our customers, determine the best options and then provide the routine and education suited to each case. The results are consistent and amazing, but each person requires personalized service to suit their needs and lifestyle.”

He continues, “I speak for all of us at Rose & Onxy when I say that we love to help people with their well-being, self confidence and personal goals. We do that by making sure we are sharing our knowledge with them. By sharing real information on how they can manage their hair or hair loss needs, we develop long-term relationships with our clients. We are not just doing hair; we hope that we are contributing to an improvement in our clients’ quality of life.”

Outside of the salon, Rose & Onyx is very active in the community.

“We support a variety of different charities,” says Bain. “Every season during the holidays we choose a local charity. Recently we collaborated with YOUCAN Youth Services to help support at-risk youth. We are also proud of our work with Kaleo Collective, an organization that helps single mothers thrive. Additionally, Rose & Onyx provides contributions to a variety of silent auctions and other deserving organizations.”

Bain says a big thank you to the team, clients and the community.

“Our team is remarkable, and Lauren and I are thankful for each member. Our clients are supportive and the community of St. Albert is diverse, proud and amazing. There is a strong youth and entrepreneurship culture as well as widely diverse groups of people in the area and we enjoy being a place for everyone to feel invited and welcomed.”

In addition to an Ignite Award (2022) from the St. Albert Chamber of Commerce, Rose & Onyx is proud of a lengthy list of industry awards and nominations. The brand looks forward to continued growth of the hair replacement services, educating clients about hair care, and becoming known as the salon that has technicians well versed in curly/coily hair.

Learn more about Rose & Onyx online, on Facebook and on Instagram.

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